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Zynga Social Slots Are Unlawful Gambling Games Class Action

Zynga, Inc. makes what it calls Social Slots Games, which are gambling-style games developed for online play. Although Zynga offers the games as downloadable “for free,” users eventually run out of free chips or coins and must pay real money to replenish their stock continue to play. The complaint for this class action alleges that the games are real gambling games, since players use real money, and are therefore illegal under California law.

The class for this action is all individuals who (1) bought virtual “coins” and (2) used them to play a slot machine in a Zynga Social Slots Game (3) in the US.

The complaint alleges that Zynga began offering gambling games when it was in financial difficulties. In October 2012, it announced it would work with a British company to offer real-money poker, slots, and roulette games in the UK. The complaint quotes its CFO at the time as saying, “We view this as a first step into real money gambling…. We believe it’s a good first step, but only a first step towards what we think is a big opportunity for Zynga.”

Zynga then began offering “social slots” games designed to be like Las Vegas slot machines. It offers free downloads from the Apple App Store and the Google Play Store.

Zynga’s current social slots games include the following:

  • Hit it Rich!
  • Black Diamond Casino
  • Wizard of Oz Slots
  • Willy Wonka Slots
  • Game of Thrones Slots Casino

Previously it offered the following games, now discontinued:

  • Spin it Rich! Free Casino Slots
  • Princess Bride Slots
  • Slots – Riches of Olympus

The games operate like real slot machines, where users must “bet” a number of coins to take a spin. The user can spin and then stop the spin, or wait for the machine to stop spinning on its own. A random number generator produces the numbers; the results depend on chance and are not affected by user skill. Users win additional coins, free spins, or bonus games.

The complaint alleges that these games are themselves “unlawful slot machines under California law.”

Also, the complaint says, “these games utilize the same psychological tricks that casinos and physical slot machine use to cause users to become addicted.” Slot machines are addictive, the complaint says, in part because “they cause the user’s brain to release dopamine, a chemical that creates feelings of pleasure.” The lights and sounds the machines produce, along with reward uncertainty, also contribute to addictiveness, the complaint claims.

Zynga also uses various techniques to keep users playing for a longer time, the complaint alleges. Worst of all, the complaint claims that “Zynga intentionally and unfairly targets individuals with addictive tendencies.” According to the complaint, “the vast majority of Zynga’s revenue comes from a very small number of users.”

Article Type: Lawsuit
Topic: Consumer

Most Recent Case Event

Zynga Social Slots Are Unlawful Gambling Games Complaint

February 26, 2021

Zynga, Inc. makes what it calls Social Slots Games, which are gambling-style games developed for online play. Although Zynga offers the games as downloadable “for free,” users eventually run out of free chips or coins and must pay real money to replenish their stock continue to play. The complaint for this class action alleges that the games are real gambling games, since players use real money, and are therefore illegal under California law.

Zynga Social Slots Are Unlawful Gambling Games Complaint

Case Event History

Zynga Social Slots Are Unlawful Gambling Games Complaint

February 26, 2021

Zynga, Inc. makes what it calls Social Slots Games, which are gambling-style games developed for online play. Although Zynga offers the games as downloadable “for free,” users eventually run out of free chips or coins and must pay real money to replenish their stock continue to play. The complaint for this class action alleges that the games are real gambling games, since players use real money, and are therefore illegal under California law.

Zynga Social Slots Are Unlawful Gambling Games Complaint
Tags: Entertainment, Gambling or Gambling Games, Unlawful Practices