Yumions “Onion Snacks” Real Onion Content Multi-State Class Action

Yumions are “crunchy onion snacks,” says the front of the bag, under 7-Eleven, Inc.’s 7-Select brand. But are they truly made from onions? The complaint for this class action alleges that the “onion” representations for the snack food are “false, deceptive, and misleading[.]” Why? Because it gives reasonable consumers [the impression] that the Product contains real onions in a non-de minimis amount.”

The class for this action is all those who live in New York, Pennsylvania, Ohio, North Carolina, Virginia, and Connecticut who bought the product during the applicable statutes of limitations.”

Yumions come in a bright yellow bag, depicted on page 2 of the complaint. The front of the bag displays the words, “crunchy onion snacks” along with images of an onion and three onion rings.

However, the ingredient panel shows very little onion: The main ingredients are corn meal, vegetable oil, and seasoning. Onion appears as part of the seasoning component, in the form of onion powder; onion flavor is part of the “natural flavor” in the seasoning.

Onion powder is a seasoning powder created with dehydrated, ground onions. While the flavor in it is much stronger than the flavor of real onions, the complaint alleges that it “lacks the depth of flavor provided by real onions because [it is] typically made with part of the onions, such as the bulb.”

In the Yumions snacks, the complaint says, the onion powder “is part of the seasoning, which itself contains more corn, salt and sugar than onion powder.” It claims that the product is really deep-fried corn chips with added onion flavor, and because it does not admit this, “consumers are misled to expect a non-de minimis amount of real onions.”

The complaint alleges, “Onion powder and added onion flavor also lack the health and nutrition benefits that are provided by real onions.” These include fiber, vitamin C, folate, vitamin B6, and potassium. According to the complaint onion powder contains much less of these substances, “while the added onion flavor contains none.”

The complaint makes one more allegation about labeling: “The addition of onion powder and onion flavor means the label is required to state ‘natural onion flavored’ or ‘onion flavored’ fried corn snack.”

The ingredient list also shows caramel food coloring. The complaint claims this “gives consumers a misleading impression that the Product contain more onions than it does since the color is a darker brown than it otherwise would be, similar to the color of onions.”

According to the complaint, the company “misrepresented” the product: 7-Eleven, it says, “knows consumers will pay more for the Product because the front label only states ‘Crunchy Onion Snacks’ instead of ‘natural onion flavored fried corn snacks’….”

Article Type: Lawsuit
Topic: Consumer

Most Recent Case Event

Yumions “Onion Snacks” Real Onion Content Multi-State Complaint

January 11, 2021

Yumions are “crunchy onion snacks,” says the front of the bag, under 7-Eleven, Inc.’s 7-Select brand. But are they truly made from onions? The complaint for this class action alleges that the “onion” representations for the snack food are “false, deceptive, and misleading[.]” Why? Because it gives reasonable consumers [the impression] that the Product contains real onions in a non-de minimis amount.”

Yumions “Onion Snacks” Real Onion Content Multi-State Complaint

Case Event History

Yumions “Onion Snacks” Real Onion Content Multi-State Complaint

January 11, 2021

Yumions are “crunchy onion snacks,” says the front of the bag, under 7-Eleven, Inc.’s 7-Select brand. But are they truly made from onions? The complaint for this class action alleges that the “onion” representations for the snack food are “false, deceptive, and misleading[.]” Why? Because it gives reasonable consumers [the impression] that the Product contains real onions in a non-de minimis amount.”

Yumions “Onion Snacks” Real Onion Content Multi-State Complaint
Tags: Contains Too Little of Featured Ingredients, Deceptive Advertising, Deceptive Labels