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Thayers Natural Remedies Allegedly Contain Synthetics Class Action

This complaint brings suit against the Henry Thayer Company for its line of Thayers Natural Remedies, alleging that its supposedly “natural” products are in fact not natural and “contain synthetic and abrasive chemical ingredients.”

The Nationwide Class for this action is all persons who bought the Thayers Natural Remedies in the US within the applicable statute of limitations period. A Missouri Subclass has also been defined for those who bought the products in Missouri.

The complaint claims that the company and its brand “created and continues to maintain a ‘natural’ myth” about its products. For example, it quotes the History page of the Thayers Natural Remedies website as saying that “Thayers natural elixirs have been a fixture in medicine cabinets for generations—for 170 years to exact. Through a long-standing commitment to commitment to creating pure, effective, cruelty-free products of the highest natural quality, we have built a loyal consumer base.”

The very name, “Thayers Natural Remedies,” suggest that the products do not contain harsh chemicals or synthetics. The complaint alleges that the company “only lists the synthetic, unnatural ingredients in the Products on the back of the Product packaging in small, hard-to-read print and, even then, fails to inform consumers that many of the ingredients listed are synthetic and unnatural.”

Not only that: the complaint claims that “for a period of time, [Thayers] failed to properly disclose all of the synthetic ingredients present in its Products.”

The company’s website uses phrases such as “naturally-sourced ingredients,” “natural glow,” “natural remedy,” and “natural healing powers” to describe its products. It also uses hashtags such as “#naturalbeauty” and “#naturalingredients” on social media.

But the “natural” representations, the complaint says, are false, deceptive, and misleading. Thus, it says, Thayers violates the Missouri Merchandising Practices Act and breaches its warranties.

One of the synthetic ingredients in the products is phenoxyethanol. The complaint claims that in 2016, the Federal Trade Commission (FTC) “settled with four manufacturers and filed a complaint against a fifth company for representing that its products were ‘natural’ when they contained Phenoxyethanol. The manufacturers agreed to cease marketing the products in question as ‘natural.’”

The complaint claims that the products contain a number of other non-natural ingredients as well, including potassium sorbate, polysorbate-20, sodium benzoate, caprylyl glycol, propanediol, maltodextrin, fragrance, and citric acid. It also cites the potential harms that it claims can come from each of these substances or from their reaction with other substances.

The complaint alleges that some of these substances are harmful to pregnant women or children, but that Thayers still claims that the products containing them are safe for those people.

Article Type: Lawsuit
Topic: Consumer

Most Recent Case Event

Thayers Natural Remedies Allegedly Contain Synthetics Complaint

November 27, 2020

This complaint brings suit against the Henry Thayer Company for its line of Thayers Natural Remedies, alleging that its supposedly “natural” products are in fact not natural and “contain synthetic and abrasive chemical ingredients.”

Thayers Natural Remedies Allegedly Contain Synthetics Complaint

Case Event History

Thayers Natural Remedies Allegedly Contain Synthetics Complaint

November 27, 2020

This complaint brings suit against the Henry Thayer Company for its line of Thayers Natural Remedies, alleging that its supposedly “natural” products are in fact not natural and “contain synthetic and abrasive chemical ingredients.”

Thayers Natural Remedies Allegedly Contain Synthetics Complaint
Tags: All Natural Claims, Deceptive Advertising, Deceptive Labels