False Reference Pricing
Nectar Brand False Sales, False Regular Prices Class Action
Nectar Brand, LLC sells mattresses, bedding, and other products connected to sleep. But the complaint for this class action alleges that Nectar advertises false “sales” and “discounts,” sometimes along with a countdown timer that purportedly shows when the sale ends. The complaint shows two such ads, then alleges, “Everything about these advertisements is false[,]” including Read more
Boohoo, PrettyLittleThing, NastyGal California Pricing Settlment
Three retailers—Boohoo/BoohooMAN, PrettyLittleThing, and NastyGal—are settling three California class actions alleging they engaged in false reference pricing. The complaint alleged they advertised artificially inflated “original” prices on their websites, when they had rarely ever sold the goods at these prices, thereby violating false advertising and consumer protection laws and committing fraud. The complaint claimed they Read more
State of Survival False Bargains in In-Game Purchases Class Action
State of Survival (SOS) is a survival strategy mobile-app game with a zombie, post-apocalyptic theme. This class action brings suit against the companies responsible for it, FunPlus International AG and KingsGroup Holdings, alleging that the companies engage in false reference pricing or similar deceptive practices to encourage players to make in-app purchases. Read more
US Polo Association Outlet Stores False Reference Pricing Settlement
US Outlet Stores, LLC, which does business as US Polo Association, is settling a class action alleging it deceptively advertised merchandise by providing false reference prices (or false “original” prices) at its outlet stores in California. The complaint alleged that the false reference prices led customers to believe they were receiving a discount on the Read more
Lenovo False Discounts Off “Estimated Values” for Computers Class Action
Lenovo Group Limited and Lenovo (United States), Inc. are the largest manufacturer of notebook computers in the world. It sells its machines on a wholesale basis to retailers and also sells directly to consumers on its own retail website, Lenovo.com, including under the names ThinkPad, IdeaPad, Legion, Lenovo, and Chromebook. But the complaint for this Read more
Big Fish Casino False Sale Prices for In-App Purchases Class Action
The gambling app games Big Fish Casino and Jackpot Magic Slots advertise discounts and sales on in-game purchases that this class action claims are illusory. The complaint brings suit against Big Fish Games, Inc., its Vice-President of Growth, and its parent company Aristocrat Leisure Limited, alleging that their sales and discounts are illusory, because they Read more
Pier 1 Imports False “Original” Prices on “Discounted” Goods California Class Action
Consumers love getting a deal on purchases, but not all items presented as “on sale” are genuine bargains. The complaint for this class action alleges that Pier 1 Imports (US), Inc. uses false reference prices to claim that consumers are getting substantial discounts, even though the items were never sold at the “original” prices. Read more
Dress Barn False “Original” Prices on Merchandise California Class Action
The complaint for this class action sues the Dress Barn, Inc., claiming it has engaged in false reference pricing. The complaint explains the offense this way: “False reference pricing occurs when a seller fabricates a false ‘original’ price for a product and then offers that product at a substantially lower price under the guise of Read more
Shutterfly False “Original” Prices, Fake Discounts Class Action
When is a bargain not a bargain? The complaint for this class action alleges that Shutterfly, LLC advertises false “original” reference prices or phantom discounts on some of the customizable merchandise it sells on its e-commerce sites. Read more
Game of Thrones Conquest In-App Fake “Sales” Class Action
The enormously popular mobile app Game of Thrones Conquest (GOTC) is an offering from Warner Bros. Entertainment, Inc. It has earning Warner Bros. millions via in-app purchases players can use to increase their abilities in the game. But the complaint for this class action alleges that the company induces players to buy at times through Read more
