Deceptive Advertising

Costa Del Mar Sunglasses Settlement

Costa Del Mar, Inc. is choosing to settle a class action concerning repairs on its sunglasses. The complaint alleged that the company charged more than the advertised “nominal fee” for repairs to sunglasses required due to accidents, normal wear and tear, or misuse, and charged fees to repair sunglasses that supposedly were covered by a  Read more

Two Towns Ciderhouse Apple Cider Ingredients Settlement

Just under a million dollars is the price 2 Towns Ciderhouse will be paying to settle a class action alleging it violated California’s False Advertising Act and Unfair Business Practices Act. The company advertised its apple cider products as containing “Nothing artificial…” when in fact some of them contained dl-malic acid, a synthetic form of  Read more

No-Hide Chews Deceptive No-Rawhide Claims Class Action

Earth Animal “No-Hide Dog Chews” are named to advertise the claim that the chews do not contain rawhide. But this class action brings suit against Earth Animal Ventures, Inc., Earth Animal Ventures, LLC, and Pony Express Foods, LLC alleging that the chews do in fact contain rawhide.  Read more

Annie’s Bunny Fruit Snacks Too Much Slack Fill New York Class Action

Empty space in a box containing food or other products is called “slack fill.” A number of good reasons exist as to why some slack fill may be needed for effective packaging. But the complaint for this class action brings suit against Annie’s, Inc. alleging that the slack fill in Annie’s Homegrown brand Bunny Fruit  Read more

Organic 365 Ice Cream Bars “Dipped in Chocolate” Labeling Class Action

Whole Foods Market Group, Inc. sells ice cream bars that are purportedly dipped in chocolate and covered with almonds, under the Organic 365 brand. The complaint alleges that the representation of the outer layer as “chocolate” or chocolate coating” is “false, deceptive, and misleading because the purported chocolate contains vegetable oils.”  Read more

Wholesome Pantry “Vanilla” Coconutmilk Drink Labeling Class Action

The Wholesome Pantry brand offers a “Vanilla” Coconutmilk drink. This class action brings suit against the brand’s owner, Wakefern Food Corporation, alleging that the drink drink “purport[s] to be flavored only with vanilla” but in reality contains little or no vanilla.  Read more

Orgain “Sweet Vanilla Bean” High-Protein Milk Drink Labeling Class Action

Orgain, LLC offers what it calls an “All-in-One Nutritional Shake”—a high protein milk drink—in what it calls “Sweet Vanilla Bean Flavor.” The complaint for this class action argues that the drink “purport[s] to be flavored only with vanilla” but in reality contains little or no vanilla.  Read more

Luminox Watch Faces Fogging Problem Class Action

Lumondi, Inc., doing business as Luminox Watch Company, imports Luminox watches, which are advertised as the “Official Watch of the Navy SEALS.” According to the complaint, the company also markets its watches to “military service members, scuba divers, first responders, athletes and ‘rugged outdoorsmen’ seeking ‘extreme performance’ from their timepieces.” However, the complaint alleges that,  Read more

Coach Outlets Fake Discount Settlement

This settlement resolves a class action against Coach, Inc. involving false discounts. The complaint alleged that the tags on outlet merchandise, showing a “MFSRP” gave the false impression that the items had previously been sold in regular Coach stores and was of the same quality and workmanship as the goods in the regular stores.  Read more

Sally Beauty Supply Quart Bottles at “Liter Sale” Class Action

Sally Beauty Supply, LLC has 4,000 stores around the world, half of them in the US. They sell both Sally Beauty professional product lines of products and third-party products. The complaint for this class action alleges that the company’s regular “Liter Sales” are deceptively advertised, because many of the products on sale at those times  Read more