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Google AdWords Invalid Activity Settlement

Settlement Structure: Claims Made

Active: Open

Case Summary:

Google, LLC is settling a class action that alleges that certain Adwords advertisers should receive refunds or credits associated with certain of their ads. The complaint alleged that the advertisers’ Adwords ads appeared on a DoubleClick Ad Exchange publisher website, but Google withheld payment from the publisher, claiming that the clicks or impressions involved were the result of “invalid activity” or a violation of Google’s policies.

Docket Number:

5:17-cv-07082-BLF

Company: Google, LLC

Filing Deadline: August 30, 2022

Class Period: December 13, 2013 to April 28, 2022

Objection Deadline: August 30, 2022

Exclusion Deadline: August 30, 2022

Final Approval Hearing: October 27, 2022

Proof of Purchase:

The Claim Form does not ask for proof.

Eligibility:

You may be eligible if you are a person or entity
- Whose Google AdWords advertiser account was subject to the Google, Inc. Advertising Program Terms for the US,
- Who was charged by Google through your AdWords account for clicks or impressions on advertisements appearing on a DoubleClick Ad Exchange publisher website at any time between December 13, 2013 and April 28, 2022,
- Who did not receive refunds or credits from Google even though it withheld payment to the publisher for clicks or impressions in connection with invalid activity or breach of contract, and
- Who opted out of the arbitration clause of the Advertising Program Terms.

Typical Settlement Amount:

Share of the net settlement fund proportional to the total amount of money you spent on AdWords ads appearing on any DoubleClick Ad Exchange publisher between December 13, 2013 and April 28, 2022 as a percentage of all claimants’ total spend on ads on these publishers’ websites during the same period.

Total Settlement Amount: $7,000,000

Class Representative Proposed Incentive Fee:

Up to $10,000

Law Firm:
Gaw Poe, LLP

Claim Form: Google AdWords Invalid Activity Settlement Claim Form

Case Name: AdTrader Inc. et al. v. Google LLC

Settlement Website: Google AdWords Invalid Activity Settlement Website

Claims Administrator:
Angeion Group

Claims Administrator Contact Information:

AdWords Advertiser Settlement
c/o Settlement Administrator
1650 Arch Street, Suite 2210
Philadelphia, PA 19103
info@adwordsadxClassAction.com
855-874-1818

Tags: Advertising, Failure To Pay For Refund, Nonpayment of Benefits, Unfair Business Practices