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Flo App Unauthorized Sharing of Personal Data California Class Action

Flo Health makes the Flo Period & Ovulation Tracker, a popular app that has been downloaded more than 165 million times. Users are asked intimate questions and enter detailed data, which Flo promises it will not share with anyone. However, the complaint for this class action alleges that Flo in fact shares the information with what the complaint calls “dozens of third parties, including major advertising companies” such as Facebook and Google.

The class for this action is all natural persons living in California who used the Flo App between June 2016 and the present.

The Flo app is intended to offer women an ovulation calendar, period tracking, help with pregnancy, and wellness and lifestyle features.

When women begin using the Flo app, they are asked to enter a variety of personal and health information. This includes names, dates of birth, and where they live, but they are also asked to answer “survey questions” such as “do you experience any pain during sex?” “how often do you masturbate?” and “are you sexually active during your period?” Flo also asks women to answer private health questions, such as “do you smoke?” and “do you have any chronic diseases?”

Users are also asked to provide daily information, such as whether they had sex, their mood, and health symptoms. Flo implies, the complaint claims, that this information is used “to predict ovulation, aid in pregnancy and childbirth, and provide lifestyle and wellness suggestions, allowing users to ‘take full control of [their] health.’”

Flo assures users that this information will be protected and not shared with third parties. For example, the complaint quotes Flo’s Privacy Policy as stating, in capital letters, that Flo “WILL NOT TRANSMIT ANY OF YOUR PERSONAL DATA TO THIRD PARTIES, EXCEPT IF IT IS REQUIRED TO PROVIDE THE SERVICE TO YOU (E.G. TECHNICAL SERVICE PROVIDERS), UNLESS WE HAVE ASKED FOR YOUR EXPLICIT CONSENT.”

However, the complaint alleges, “These assurances were patently false.” It refers to a February 2019 report published by the Wall Street Journal, which it says revealed that “Flo had spent years disclosing the intimate health data that users entered into the Flo App to dozens of third parties, including major advertising companies” including Facebook and Google, “who were free to use this data for their own purposes.”

The complaint notes that the Federal Trade Commission (FTC) undertook an investigation into Flo Health’s privacy practices and disclosure policies and filed a complaint against the company. In January 2021, it entered into a settlement with Flo, requiring the company to change its practices. Notably, the settlement does not require Flo to stop sharing the information entirely, but to make more accurate disclosures, ask for consent to share information, and “notify third parties that previously received users’ intimate health data to destroy that information.”

Article Type: Lawsuit
Topic: Privacy

Most Recent Case Event

Flo App Unauthorized Sharing of Personal Data California Complaint

February 12, 2021

Flo Health makes the Flo Period & Ovulation Tracker, a popular app that has been downloaded more than 165 million times. Users are asked intimate questions and enter detailed data, which Flo promises it will not share with anyone. However, the complaint for this class action alleges that Flo in fact shares the information with what the complaint calls “dozens of third parties, including major advertising companies” such as Facebook and Google.

Flo App Unauthorized Sharing of Personal Data California Complaint

Case Event History

Flo App Unauthorized Sharing of Personal Data California Complaint

February 12, 2021

Flo Health makes the Flo Period & Ovulation Tracker, a popular app that has been downloaded more than 165 million times. Users are asked intimate questions and enter detailed data, which Flo promises it will not share with anyone. However, the complaint for this class action alleges that Flo in fact shares the information with what the complaint calls “dozens of third parties, including major advertising companies” such as Facebook and Google.

Flo App Unauthorized Sharing of Personal Data California Complaint
Tags: Exposing Private Information, Sharing Personal Information with Third Parties, Your Privacy