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Essential Everyday Ground Coffee Number of Cups Illinois Class Action

This class action brings suit against SuperValu, Inc. and United Natural Foods, Inc. (UNFI) for their Essential Everyday ground coffee products. The containers are labeled to indicate that the contents will make a certain number of cups of coffee, but complaint alleges that they deceive customers because they actually make far less than that number.

The class for this action is all consumers in Illinois who bought one of more of the ground coffee products in Illinois during the statute of limitations period.

SuperValu makes and packages more than 250,000 food products, including the coffee products at issue. Its ground coffee products are sold under the Essential Everyday brand as well as others. UNFI is a wholesaler that distributes bulk products to places such as supermarket chains. It acquired SuperValu in 2018.

This class action concerns Essential Everyday ground coffee products distributed in cannisters, in various sizes and types, such as Classic Roast, French Roast, Supreme Blend, 100% Columbian, and Breakfast Blend. On each cannister is a prominent notation of the number of cups the contents of the cannister purportedly makes.

For example, the 24.2 oz. Essential Everyday Supreme Blend has a notation on its label saying that it “Makes Up to 210 6 Fl Oz Cups.” The promised number of cups varies with the size of the container, up to 270 cups. The complaint alleges, “Those representations, and all similar representations, on the Class Products about the number of cups that can be made are false.”

Two methods are offered on the container as to how to make the coffee. One says, for a six-ounce cup of coffee, to use a tablespoon of ground coffee. The other says, for ten cups, to use half a measuring cup. “However,” the complaint says, “those instructions will not product the number of six-fluid[-]ounce cups of coffee represented on the package.”

It’s a matter of math, as the complaint explains it: A tablespoon of ground coffee weighs 5 grams. Using a tablespoon per six-ounce cup, the 24.2-ounce/686 gram cannister can make only 137.2 cups, “73 fewer than the 210 advertised prominently on the Class Products.” The complaint contains a chart showing each of the products and the number of cups it will actually make by weight. All fall far short of the promises on the cannister.

The complaint contrasts this with other products that do not contain representations of the number of cups that can be made. It also notes that a competing Dunkin Original Blend product comes in a 30-ounce cannister that promises 100 six-ounce cups of coffee but contains enough product that the directions on the package can make 113 cups.

Article Type: Lawsuit
Topic: Consumer

Most Recent Case Event

Essential Everyday Ground Coffee Number of Cups Illinois Complaint

April 23, 2021

This class action brings suit against SuperValu, Inc. and United Natural Foods, Inc. (UNFI) for their Essential Everyday ground coffee products. The containers are labeled to indicate that the contents will make a certain number of cups of coffee, but complaint alleges that they deceive customers because they actually make far less than that number.

Essential Everyday Ground Coffee Number of Cups Illinois Complaint

Case Event History

Essential Everyday Ground Coffee Number of Cups Illinois Complaint

April 23, 2021

This class action brings suit against SuperValu, Inc. and United Natural Foods, Inc. (UNFI) for their Essential Everyday ground coffee products. The containers are labeled to indicate that the contents will make a certain number of cups of coffee, but complaint alleges that they deceive customers because they actually make far less than that number.

Essential Everyday Ground Coffee Number of Cups Illinois Complaint
Tags: Deceptive Advertising, Deceptive Labels, Misrepresentation of Production or Capacity