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Copper Fit ICE Compression Products with CoQ10 New York Class Action

What benefits can compression products provide for the body? Can a knee sleeve, for example, provide the kind of benefit usually gotten from dietary supplements? This class action brings suit against Ideavillage Products Corp., which does business as Copper Fit. The complaint alleges that the company claims its compression garments are infused with CoQ10 that the body can absorb for health benefits.

The class for this action is all consumers who, within the applicable statute of limitations period, bought in New York (whether online or in person) Copper Fit ICE Products, made, marketed, distributed, or sold by Copper Fit, which Copper Fit said is infused with CoQ10 that is absorbed into the human body when the products are used, and that such CoQ10 provides health benefits, including improved energy.

The products at issue include the following:

  • Copper Fit ICE Compression Knee Sleeve
  • Copper Fit ICE Plantar Fascia Ankle Sleeve
  • Copper Fit ICE Compression Gloves
  • Copper Fit ICE Compression Elbow Sleeve
  • Copper Fit ICE Compression Socks
  • Copper Fit ICE Compression Back Support

On the first page, the complaint summarizes its allegations: that Copper Fit “is making false claims that (a) CoQ10 infused into the fabric of the products is motion activated and then released and absorbed into the human body when using the product, and (b) the purportedly absorbed CoQ10 provides health benefits, including increased energy.”

Copper Fit purports to use innovative technologies to increase the health and wellness of its customers. The complaint quotes Copper Fit’s website as saying, “We are … encouraged by new technologies, materials, and fabrics designed to improve performance, support joints and muscles, aid in recovery…”

It also quotes a Copper Fit press release as saying, “Copper Fit’s innovative technologies are meant to empower and enhance your body to a heightened wellbeing and provide purpose-driven, copper-infused products that work naturally with your body.”

The complaint alleges that Copper Fit previously made false claims about the abilities of the copper in its compression products but has now turned to claims about CoQ10.

The complaint alleges that CoQ10, an antioxidant, has been controversial enough on its own: “To realize any benefits of CoQ10 supplementation at a cellular level, an individual must achieve effective or optimum CoQ10 blood levels. In its raw form, however, CoQ10 … is insoluble in water, and poorly soluble in fat, and thus not easily absorbed even in the digestive [tract] when taken by mouth (let alone from fabric through the skin).”

Class actions have been brought against makers of CoQ10 supplements, the complaint alleges, concerning the effectiveness of their products.

Copper Fit’s website, as quoted in the complaint, describes the ICE compression products this way: “The exclusive circular knit and anti-chafing compression fabric is infused with the cooling sensation of menthol and energizing properties of CoQ10. ICE helps relieve muscle and joint aches, improves circulation, reduces swelling, and speeds up recovery time. The more you move, the more ICE works for you!”

Article Type: Lawsuit
Topic: Consumer

Most Recent Case Event

Copper Fit ICE Compression Products with CoQ10 New York Complaint

May 5, 2022

What benefits can compression products provide for the body? Can a knee sleeve, for example, provide the kind of benefit usually gotten from dietary supplements? This class action brings suit against Ideavillage Products Corp., which does business as Copper Fit. The complaint alleges that the company claims its compression garments are infused with CoQ10 that the body can absorb for health benefits.

Copper Fit ICE Compression Products with CoQ10 New York Complaint

Case Event History

Copper Fit ICE Compression Products with CoQ10 New York Complaint

May 5, 2022

What benefits can compression products provide for the body? Can a knee sleeve, for example, provide the kind of benefit usually gotten from dietary supplements? This class action brings suit against Ideavillage Products Corp., which does business as Copper Fit. The complaint alleges that the company claims its compression garments are infused with CoQ10 that the body can absorb for health benefits.

Copper Fit ICE Compression Products with CoQ10 New York Complaint
Tags: Deceptive Advertising, Deceptive Labels, Item Does Not Do What It Is Advertised to Do