Target Up & Up “Non-Drowsy” Cold and Flu Medicines Missouri Complaint

August 19, 2022

Target has its own “Up & Up” brand of generic medicines, including a line of cough and flu medicines it advertises as being “Non-Drowsy.” The complaint alleges they are “deceptively, misleadingly, and dangerously marketed” because they contain dextromethorphan hydrobromide (DXM), a substance that the complaint claims actually causes drowsiness.