H&M Clothing Sustainability Claims New York Complaint

July 22, 2022

H&M, or Hennes & Mauritz, LP, is one of the world’s largest retailers, specializing in clothing, including fast fashion. As more and more consumers seek to shop and live in ways that do less harm to the environment, H&M has begun making claims about the sustainability of certain lines of its clothing, including creating “Sustainability Profiles” for particular garments. But the complaint for this class action allege that the Sustainability Profiles engage is sustainability misrepresentation and that many of H&M’s sustainability claims are simply “greenwashing.”