Coinbase Dogecoin Sweepstakes Misleading Ads Complaint

June 11, 2021

Coinbase Global, Inc., one of the largest cryptocurrency exchanges in the world, has now gone public. Among the cryptocurrencies it sells is Dogecoin, and to promote trading in Dogecoin, it hired Marden-Kane, Inc. to run a sweepstakes for that cryptocurrency. However, the complaint for this class action alleges that ad campaigns were “intentionally false and misleading,” in order to make people think that they need to buy or trade Dogecoin in order to enter.