AT&T Services, Inc. runs promotions offering customers reward cards of between $100 and $400 in value if they sign up for certain telecommunications service bundles. This class action brings suit against AT&T and its affiliate, DirecTV, LLC, alleging that the reward cards are issued and activated in such a way that customers do not get the full use of them and lose all or some of the benefit they were promised.
The class for this action is all AT&T consumers living in any of the US states, the District of Columbia, Puerto Rico, or any US territory or possession who bought the bundled telecommunications services from AT&T, who (1) never received the reward card, (2) received an expired reward card, or (3) received the reward card but were unable to activate it, between February 3, 2018 and the present. A Florida Subclass has also been proposed for those in the above class who live in Florida.
AT&T offers new customers reward cards if they sign up for a bundle of services that may include such things as broadband Internet, cell phone, and streaming services such as DirecTV. The cards range in value from $100 to $400 and are good for 150 days. However, the complaint alleges that customers do not get the full benefit of the cards.
Customers first have to assert their right to the cards, the complaint alleges, but they can only do this after AT&T sends them a notification. According to the complaint, AT&T delays for at least a month before sending this, and eventually sends an e-mail that is not distinguishable from other junk e-mails, and that may end up in the recipient’s spam folder.
After that, the complaint alleges, customers must go through a redemption process: “This process includes a variety of restrictions and requires the new customer to re-send to AT&T documentation and information that AT&T already has. A primary purpose of the process is to create hurdles… [I]t is only after the redemption process is completed that AT&T permits the Reward Card to be sent to the new customer.”
However, according to the complaint, the card is not delivered promptly even then, and may be delivered near or after the end of the 150-day period.
The 150-day period begins when the card is issued, the complaint says, even though the card is not ready to be used immediately: “Once received by the customer, Reward Cards must then be ‘activated’ by the new customer and are subject to a variety of new conditions and restrictions that further reduce or limit their value.”
Finally, the complaint claims that the cards are further restricted, because, it says, “When a card recipient spends a threshold amount available on the Reward Card, the card is frozen, and the recipient is blocked from spending the remaining value for an extended period of time.”
These difficulties are not disclosed to customers when they are first induced to sign up for the new bundle of services, the complaint claims.
Article Type: LawsuitTopic: Consumer
Most Recent Case Event
AT&T Reward Cards Delays and Restrictions Complaint
February 3, 2022
AT&T Services, Inc. runs promotions offering customers reward cards of between $100 and $400 in value if they sign up for certain telecommunications service bundles. This class action brings suit against AT&T and its affiliate, DirecTV, LLC, alleging that the reward cards are issued and activated in such a way that customers do not get the full use of them and lose all or some of the benefit they were promised.
AT&T Reward Cards Delays and Restrictions ComplaintCase Event History
AT&T Reward Cards Delays and Restrictions Complaint
February 3, 2022
AT&T Services, Inc. runs promotions offering customers reward cards of between $100 and $400 in value if they sign up for certain telecommunications service bundles. This class action brings suit against AT&T and its affiliate, DirecTV, LLC, alleging that the reward cards are issued and activated in such a way that customers do not get the full use of them and lose all or some of the benefit they were promised.
AT&T Reward Cards Delays and Restrictions Complaint